Industry-Ready IoT Training Program
Branch : CSE
The Digital Marketing course is designed to equip learners with the knowledge and skills required to effectively promote products, services, or brands using digital channels. This course covers a wide range of online marketing strategies, including Search Engine Optimization (SEO), Social Media Marketing (SMM), Search Engine Marketing (SEM), Content Marketing, Email Marketing, and Web Analytics. Learners will explore tools such as Google Ads, Google Analytics, Facebook Ads, and various content and email platforms. The course emphasizes both strategic planning and hands-on practice, preparing participants to run effective digital campaigns, analyze performance metrics, and optimize marketing efforts. Ideal for aspiring marketers, business owners, and professionals looking to grow their digital presence, the course culminates in a final project that applies all key concepts in a real-world scenario.
Understand fundamental concepts and strategies of digital marketing across various online channels.
Develop skills to create and manage effective SEO, SEM, and social media marketing campaigns.
Gain proficiency in using digital marketing tools like Google Ads, Google Analytics, and email marketing platforms.
Analyze and interpret digital marketing metrics to optimize campaigns and improve ROI.
Learn to create engaging content tailored for different digital platforms.
Understand customer behavior and apply targeted marketing techniques to reach specific audiences.
Plan and execute integrated digital marketing strategies aligned with business goals.
Manage online brand reputation and digital customer engagement effectively.
Stay updated with emerging digital marketing trends and best practices.
Be prepared for roles such as digital marketer, social media manager, SEO specialist, or digital marketing consultant.
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Branch : CSE
Branch : CSE
Branch : CSE
Branch : CSE
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